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Targeted Marketing

Italy Sotheby's International Realty aims to reach over two billion views through its National website, the International one and the most influential channels of information and newspapers worldwide. This allows to achieve an extraordinary visibility of the properties, enhancing the influence and recognition of the brand globally. The goal of Italy Sotheby's Realty is to propose the Italian properties through its worldwide network to a wide audience of potential buyers, focusing on innovation, experience and international impact.

An important differentiation element, on a marketing level, is the extraordinary collaboration with Sotheby's Auction house and the real estate services that Italy Sotheby's International Realty provides in all major Italian cities and in the most exclusive resorts. Based also on the solid partnership with Venice Sotheby's International Realty, the entire Italian network guarantees the largest international coverage to meet a wide variety of requests.

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